5 Elements Your Listing Agent's Marketing Plan Should Include
If you are getting ready to sell your home, you are going to need to hire a listing agent. The job of a listing agent is to get the word out about your home and to help you sell your home. A listing agent should have a marketing plan that will help you effectively sell your home in a timely manner.
#1: Professional Signage
To start with, the listing agent should offer you professional signage. Basically, professional signage is the real estate signs you see outside of homes that are for sale. Your real estate agent should offer to set you up with custom professional signs that include pictures of your home as well as the listing price. They may also offer brochures with professional signs.
#2: Real Estate Lockbox
Your agent is not going to be able to meet every potential real estate agent and the potential buyer who wants to look at your home. That is where a real estate lockbox comes into play.
With a real estate lockbox, you are going to want an electronic lockbox to be used. With an electronic lockbox, the real estate agent can give you daily or weekly reports about the usage of the lockbox and how many showings your home is getting.
#3: Broker Preview
Third, you want a real estate agent who will hold a broker preview. A broker preview is basically an open house for real estate agents. The broker preview will allow local real estate agents who have connections to potential buyers to get a feel for the home, which can help facilitate a sale quicker.
#4: Staging Advice
Fourth, you want to work with a listing agent who is going to help you prepare your home for sale. The agent may offer staging advice on their own, or they may offer a company for you to work with to help you properly stage your home for the real estate listing pictures and to make your home more appealing when people preview and walk through your home.
#5: Digital Marketing Plan
Fifth, you want to look for a listing agent who has a digital marketing plan. The internet is really important for the process of selling a home, and you need an agent who understands that. You want an agent who has a plan for listing your home on various social media sites and websites in order to gain the right level of exposure.
When you want to sell your home, you are going to want to look for a listing agent with a detailed marketing plan that will help ensure your home sells in a timely and effective manner. Contact a real estate agent to learn more.
